Feature Story

Stay Ahead of Changing Food and Beverage Tastes

Tastes change. Fads come and go. Food and beverage companies have to stay on top of consumer preferences or risk losing market share. In this environment, Big Data analysis and artificial intelligence (AI) are increasingly being used to spot new taste trends.

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Our Flavor of the Week

As the food and beverage industry races to keep up with changing consumer tastes and the desire for novelty, artificial intelligence (AI) and Big Data can provide a recipe for success. By collecting and analyzing millions of data points on flavors and the psychology of taste, manufacturers can speed up the development of new foods and spice mixtures.

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The Human Touch: Data Needs Insights to Drive Decisions

Big Data can mean big problems for organizations without the insights to understand patterns in a flood of information.

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Can Your Company Roll with the Punches?

To keep up in the modern marketplace, business organizations can no longer rely on traditional management structures. Companies need to be able to respond agilely, avoiding the punches thrown by rapidly changing retail patterns, disruption, and intense competition.

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What is Experience Intelligence?

In any customer journey, things can go wrong. Data science can give businesses the tools to reduce everyday friction and pain points, and the insights it generates can also be applied to provide an unparalleled customer experience.

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